SEO CONTENT WRITING SERVICE
IN BANGLADESH
On-Page SEO Audit
Collaborate with us, and we’ll perform a detailed examination of all your website pages. We’ll evaluate your website’s overall health and identify common SEO issues, such as missing keywords or unoptimized pages. Subsequently, we’ll craft a strategy to rectify any existing issues and capitalize on untapped SEO opportunities.
Keyword Research & Planning
By researching your business and ideal customers, we’ll unearth the search terms they commonly use and what they’re seeking. Subsequently, we’ll document and organize these keywords into clusters, devising a plan to develop content around themes and high-potential keywords that will draw leads to your website.
On-page SEO Optimization
Our experienced SEO writers will meticulously execute the SEO strategy, generating high-quality, value-driven blog posts tailored to the exact keywords your audience uses in online searches. From planning to publication, we’ll handle every aspect, ensuring optimization of on-page SEO details to maximize impact and visibility.
Analytics & Reporting
You don’t need to stress about tracking numbers; we’ll send you intuitive reports detailing your website’s search engine rankings. With a quick glance, you’ll observe website traffic, ranking keywords, and top-performing content. Additionally, we’ll identify areas for improvement.
What Is On-Page SEO?
Content writing in SEO involves crafting valuable, top-notch content designed to captivate your audience while also meeting the criteria of search engines like Google.
Think of it as having a talented storyteller on board, weaving engaging narratives that grip readers’ attention, all while strategically integrating key keywords and phrases commonly used in searches.
On-page SEO, also known as on-site SEO, involves optimizing website content and blog articles for search engines.
On-page SEO revolves around two key principles:Firstly, optimizing your content to cater to the ideal reader and align with the search intent of the targeted keyword.
Secondly, optimizing your content for search engines such as Google, ensuring a positive reading experience that delivers maximum value to the searcher.
What Does On-Page SEO Include?
On-page SEO enhances your website’s content and structure to aid search engines in better understanding and ranking it. This process includes:
1. Meta Elements
2. Content
3. Images
4. Internal Linking
Building a logical network of links within your site to guide users and search engines.
5. Technical Aspects
Ensuring fast loading speeds, mobile-friendliness, and clear website structure.
At Badiuzzaman Sumon, we strongly believe good on-page SEO goes hand-in-hand with
high-quality content and a positive user experience.
How Do You Do On-Page SEO?
On-page SEO necessitates SEO expertise and strategic planning.
Here are some common on-page SEO strategies:
- Optimizing content for desktop, tablet, and mobile devices.
- Properly utilizing headings (H2, H3, H4).
- Adding proper spacing for easy readability.
- Optimizing for the target keyword and keyword clusters.
- Adding images and videos (where applicable).
- Including a Table of Contents at the beginning.
- Adding internal links and external links.
How To Do An On-Page SEO Audit
Here’s how to approach your on-page SEO audit:
1 : Examine Your Site
Check pages for technical issues such as broken links, slow loading times, and mobile-friendliness problems.
2 : Analyze Content
Evaluate keyword usage, title tags, meta descriptions, and heading tags for clarity, relevance, and optimization.
3 : Check Internal Linking
Review your internal linking structure for relevance, flow, anchor text optimization, and orphaned pages.
4 : Optimize Images
Ensure all image alt texts accurately describe the images and include relevant keywords.
5 : Review User Experience
Test website navigation, readability, and overall user experience.
If you’re feeling overwhelmed, let Badiuzzaman Sumon simplify your on-page SEO. As an on-page SEO company, we handle crawling, analysis, optimization, and user experience checks so you can focus on running your business.
Get A Free Content Audit
Get a free content audit to see if working with Badiuzzaman Sumon is a good fit.
Our team will highlight BOFU blog opportunities and general SEO wins your site is missing out on.
Which Elements Are Most Important
For On-Page SEO?
For on-page SEO, the most essential elements are:
Clearly describe the page’s content.
Clearly describe the page’s content.
Summarize the page content, impacting click-through rates
Organize content hierarchically and emphasize key points.
It should be clean and include target keywords.
Describe images to search engines.
Quality, keyword-rich, and relevant content.
Helps distribute page authority and improve navigation.
Ensures a good user experience across devices.
Fast-loading pages improve user experience and ranking.
Should You Outsource On-Page SEO?
Your on-page SEO plays a crucial role in ranking for keywords on Google and other search engines. Without it, your content may struggle to surpass what’s already ranking on the first page of search engine results pages (SERPs).
You have the option to learn and implement on-page SEO strategies yourself, investing time and energy into the process. Alternatively, you can enlist the services of an on-page SEO company like Badiuzzaman Sumon to handle the work for you. This allows you to focus on growing your business in areas where you possess expertise.
If you’re interested in receiving a free SEO audit, take the first step today.
Top 10 Best On-Page SEO Techniques
SEO is a long-term strategy, but the rewards are significant for those who persevere. Partnering with an on-page SEO expert ensures consistent implementation of the following techniques.
Track your progress diligently and exercise patience, as results will manifest over time.
Clearly describe the page’s content.
Include primary keywords at the beginning.
Encourage clicks with concise summaries.
Organize content with H1, H2, etc.
Create short, descriptive URLs with keywords.
Use descriptive filenames and alt text.
Provide valuable, keyword-rich content visitors don’t bounce from.
Optimize images and minimize code for fast page loads.
Adopt a responsive design.
Link to relevant content within your site.
Help search engines understand the content context.
We adopt the “hub and spoke” methodology for our keyword research strategy:
- The main article serves as the central “hub.”
- Subsequent, more specific articles act as “spokes” that link back to the hub.
This structured approach fosters topical authority, enhances user engagement, and optimizes content for search engine visibility.
For example:
- Hub: “The Ultimate Guide to Making Lemonade”
- Spokes: “5 Unique Lemonade Recipes,” “The History of Lemonade,” “Choosing the Best Lemons for Your Drink”
To execute this strategy, we utilize advanced SEO tools such as Ahrefs and SEOwind to identify high-value keywords pertinent to your business. Additionally, we develop detailed content briefs to guide the creation of compelling content aligned with your objectives.
What Are The Best On-Page SEO Tools?
On-page SEO tools are invaluable for identifying areas of improvement and optimizing your content effectively for Google, the end user, and other search engines. Here are some of our favorite SEO tools:
- SEOWind
- Ahrefs
- KeywordInsights.ai
- SurferSEO
Looking For On-Page SEO Services?
Are cobwebs cluttering your web pages?
Let Badiuzzaman Sumon clear them away with potent on-page optimization services. Contact us for a tailored on-page SEO plan and ascend the rankings!
Frequently Asked Questions
Here are some frequently asked questions (FAQs) surrounding this topic:
Simply, it pertains to all actions taken directly on website pages to improve its position in search rankings.
Simply, it pertains to all actions taken directly on website pages to improve its position in search rankings.
The on-page optimizations involve dealing with a broad
range of aspects, such as:
- Title Tags: A title tag specifies the theme or topic of your web page content. It’s displayed on search engine results pages (SERPs) as the clickable headline for a result.
- Meta Descriptions: Updating your meta description refers to HTML attributes that provide concise summaries of web pages, and they play an essential role in gaining user click-throughs from SERPs.
- Header Tags: These differentiate a page’s headings (H1) and subheadings (H2-H6) from other text content.
- Content Quality: Creating high-quality, engaging content is crucial for attracting visitors and making them stay longer.
- Keyword Usage & Density: Properly utilizing keywords throughout your content – primarily near the beginning – can help search engines discern its subject matter.
- Image Optimization: Adding alt-text can help search engine crawlers better understand image context, which contributes towards improved indexing.
- Internal Links: By linking relevant articles within your website, you encourage readers to explore more topics and spend more time aiding in Google’s understanding of the site’s structure.
User Experience (UX): Logical layout, easy navigation, and fast site speeds enhance UX, which is significant in Google’s ranking factors today.
Primarily, on-page SEO is crucial as it empowers search engines to comprehend your website and its content better.
Let’s dive deeper into these benefits:
- Higher Visibility & Traffic: Applying well-planned on-page SEO techniques increases your website’s chances of appearing high on the Search Engine Results Page (SERPs) and attracting more organic traffic.
- Improved Readability: A well-optimized website with clear headings, concise paragraphs, and optimized UX improves reading experience for potential customers visiting your webpage.
- Equip Search Engines with Essential Information: By implementing appropriate meta data and keywords effectively throughout your content, you enable search engine bots to understand what each page covers precisely.
Better Conversion Rates: With enhanced readability comes higher engagement rates, which could dramatically increase leads or sales.
Ensure Your Title Has an H1 Tag
One fundamental on-page SEO factor involves the proper use of HTML tags.
The title should be reserved for your H1 tag, making it recognizable as the main headline in your content hierarchy. This H1 tag makes your text more accessible to web users and search engines. Never repeat an H1 tag on a page.
Add the Current Year to Your Title
Including the current year in your title can significantly impact click-through rates, especially if you’re writing about topics subject to change or development like “on-page SEO process.” This technique emphasizes your content’s up-to-date and relevant nature, enticing users to choose your webpage over outdated resources.
Use H2-H6 Headings in Content
Search engines scan headings to understand your content better. Distributing H2-H6 subheadings within your content helps them categorize information accurately. Moreover, it also enhances readability by breaking down chunks of text into manageable sections, thereby improving user experience.
Write Keyword Rich Meta Descriptions
Meta descriptions offer brief insights about content before users click. Create compact summaries with target keywords to enhance visibility during related searches. However, ensure they sound natural and genuinely represent what’s on the page.
Align Content to Search Intent
Knowing what users seek when entering specific terms helps you craft suitable content. Aligning your content with search intent boosts the likelihood of achieving higher rankings.
Use Your Target Keyword in the First 100 Words
Incorporating target keywords early implies relevancy towards particular searches. Ideally, include this keyword within the initial 100 words without sounding forced.
Prioritize Content Above The Fold
“Above the fold” refers to what visitors see without scrolling upon arriving at any webpage—your site’s most valuable real estate! Position key points here for immediate visitor engagement.
Balance Keywords Throughout Content
While using keywords is crucial for digital recognition, balance is vital. Avoid “keyword stuffing”—search engines may interpret an overdose as spam, which could hurt ranking performance instead of boosting it.
Prioritize User Experience (UX) in SEO
A simple webpage layout isn’t just visually pleasing—it’s also vital for effective on-page optimizations! Improved site usability through design and navigation enhances organic traffic, reduces bounce rates, and boosts visitor conversions.
Optimize Your URL
URL simplification benefits both humans and robots! Shorter URLs rank better in SERPs while giving potential visitors an anticipatory glimpse into corresponding content.
Use Branded Images
Brand images distinguish you from competitors while boosting brand recall—two significant advantages!
Optimize Images
Optimizing images involves improving their direct visibility with relevant labels (Alt Text) and enhancing loading speed by reducing file size. Both are crucial for a comprehensive image optimization strategy that boosts site performance.
Internal and External Linking
Remember the importance of internal linking—it offers navigation support by connecting various site sections, ensuring smoother user experiences and aiding efficient search engine indexing.
- Title with H1 Tag: Your main title must use an H1 tag and include your target keyword naturally.
- Year in Title: Refreshing content is vital for search engines; adding the current year to your title suggests recent credibility.
- H2-H6 Headings Usage: Using subheadings makes your content more readable and preferred by search engines.
- Keyword-Rich Meta Descriptions: Ensure you include relevant keywords in meta descriptions without forcefully stuffing them.
- Content Aligned With Search Intent: Aligning your page SEO process with the searcher’s intent boosts relevance—search engines love this!
- Target Keyword in First 100 Words: Sprinkle your target keyword within the first few lines to show its importance.
- Prioritize Above The Fold Content: Key points should be placed ‘above the fold’ as attention is mainly focused initially.
- Balance Keywords throughout Content: Aside from emphasizing keywords at the beginning, distribute them evenly throughout the text.
- User Experience (UX) consideration: Always oversee the user-friendliness of the site’s design and navigation—the essence of UX-driven SEO best practices!
- Optimized URL Strategy: Ensuring clear, concise URLs featuring keywords significantly accentuates on-page SEO factors.
- Use Branded Images: Images branded with company logos or watermarks build authenticity markers for recognition and trustworthiness.
- Alt Text to Images: Include alternative text in images so crawlers can comprehend them effectively—a critical aspect!
Internal Linking Strategy: Internal links encourage users and search engines to explore your website!
Suppose you run a travel blog that focuses on European destinations. One aspect of your on-page SEO is refining the content for each page.
Hence, it aligns better with relevant keywords such as “Best places to visit in Italy” or “Affordable French cuisine.” This action would include optimizing meta descriptions, HTML tags (title, header), and including high-quality images with well-thought-out alt texts.
Remember, all these modifications occur directly on your site (on- the page) rather than through external measures like backlinking – hence the term “on-page” SEO.
There’s a subtle distinction between ‘on-site’ and ‘on-page’ SEO.
While both focus on improving elements within your website for better search engine rankings, on-page SEO concentrates specifically on individual webpage optimization — keywords within content and title tags, URL structure, and meta descriptions are a few components that fall into the scope of on-page optimizations.
On the other hand, ‘on-site’ SEO looks at broader aspects encompassing all parts of your website. Think about indexability issues, XML sitemap status, redundancy errors, or creating a coherent site architecture.
Robust on-page SEO practices are essential for improving SERP performance. However, achieving high rankings is just one aspect of the field.
To truly excel, you need powerful off-page strategies, which include earning valuable backlinks from authoritative sites and engaging in social media marketing efforts.
Additionally, technical elements such as mobile-friendliness and schema markup are fine (to name a few).
While on-page strategies form the foundation for driving organic traffic, top SERP positions often require a holistic approach integrating various digital marketing disciplines.
